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LinkedIn Advertising: How-To Guide

LinkedIn Advertising: How-To Guide We continue our series of Digital Ads How-To guides. For this article we will be covering the LinkedIn platform. We are going to dive right in: Pros The best in the business at B2B. Nobody does it better than LinkedIn. Advanced B2B...

Advertising on Instagram: How-To Guide

Advertising on Instagram: How-To Guide In this article we continue our Social Media Advertising How-To guides. So…Instagram here we come. Here are some of the good and bad of Instagram. Pros Instagram ads are not intrusive – Users are cool with ad content...

Facebook Advertising: How-To Guide

Facebook Advertising: How-To Guide This week we are starting a series on who to actually use each platform to enhance a company’s digital marketing strategy. Over the last few weeks we released a series of blogs regarding each social media platform and how they...

Important Basics of Social Media: Twitter

Important Basics of Social Media: Twitter Can Twitter be used by Local and Small businesses to gain new opportunities and bring in new business? Let’s discuss this. Of the 5 major social media platforms businesses can use…Twitter is the smallest. There are...

Important Basics of Social Media: Google My Business

Important Basics of Social Media: Google My Business When you think about social media you probably don’t think of Google My Business (GMB for short). It isn’t an application like Facebook, Instagram, Twitter or LinkedIn, but you can and should make consistent posts...

Important Basics of Social Media: YouTube

Important Basics of Social Media: YouTube YouTube – The second biggest search engine in the world. They have 2 billion users log-in every single month. There are 500 hours of video uploaded every minute of every single day. In the US alone, YouTube will make 5.5...