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Basics of SEO: Technical Made Simple

facebooklinkedintwitteryoutube The technical aspect of SEO is centered around ensuring ease of use and relevance. This will be the last article in our Basics of Search Engine Optimization. In this issue we are going to talk about the technical aspects of Search Engine...

Basics of SEO: Offsite

While 70% of the work most companies do is On-site optimization, the other 30% is generally dedicated to the off-site optimization. Factually, both are equally important and time should be split between the two. This is the next article in the series we started at the...

Basics of SEO: Onsite

There are over 1 billion people that use Google on a monthly basis. What other platform on earth gives you an opportunity to reach so many people? There isn’t one, and that is why SEO is never going away. We know Search Engine Optimization (SEO for short) is not a...

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Basics of SEO: Offsite

Basics of SEO: Offsite

While 70% of the work most companies do is On-site optimization, the other 30% is generally dedicated to the off-site optimization. Factually, both are equally important and time should be split between the two. This is the next article in the series we started at the...

Basics of SEO: Onsite

Basics of SEO: Onsite

There are over 1 billion people that use Google on a monthly basis. What other platform on earth gives you an opportunity to reach so many people? There isn’t one, and that is why SEO is never going away. We know Search Engine Optimization (SEO for short) is not a...

The Basics of Google Advertising: Destination

The Basics of Google Advertising: Destination

Where you send a potential client is just as important as the advertisement itself, if not more. This is the last article in our Google Ads series. In the two previous articles we covered bidding and ad creation. In our last article we will be covering destinations....

The Basics of Google Advertising: Ad Creation

The Basics of Google Advertising: Ad Creation

Ad creation has everything to do with relevance for the keyword or keyword phrase you want to show up for. Earlier this week we released an article regarding Google Ads and covered the aspect of bidding. In this article we are going to cover the next aspect for Google...

The Basics of Google Advertising: Bidding

The Basics of Google Advertising: Bidding

Every company wants to know what is the quickest way to get leads coming in the door immediately.  It doesn’t matter if you are talking to the owner of the company or the Marketing Director. Each might have different reasons, but they still want the same product. This...

Saving Time and Money: Social Media

Saving Time and Money: Social Media

EVERY search engine crawls your social media accounts looking to see if they can find new content every time it crawls your page. First let me address the Elephant in the Room. Is Social Media Important to small businesses? Does the sun rise and set every day? Does...

Saving Time and Money: Reputation Management

Saving Time and Money: Reputation Management

The entire buying process has drastically changed over the last decade. A brand is no longer in direct control of the public perception of their product, service or business. I don’t know about you, but I think small business owners are some of the most remarkable...

Saving Time and Money: Listings and Reviews

Saving Time and Money: Listings and Reviews

20% of small businesses fail within their first year, 30% of small businesses fail within their second year, 50% of small businesses fail within five years and 70% of small businesses fail within 10 years. I deal with Local and Small Businesses each and every day. I...

What is Content Marketing and Why is it a Successful Strategy

What is Content Marketing and Why is it a Successful Strategy

If a small business doesn't have millions to spend on marketing, how do they compete against large companies who do? I had a meeting with a company not too long ago. They were a small business, but they have a fantastic service that really assists their clientele to...