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Why Does Content Marketing Work?

Why Does Content Marketing Work? Content marketing has been branded as THE thing to do if you are a business. It is the next phase in the evolution of marketing and it is a new discovery that has revolutionized the entire marketing industry. If you check Hubspot,...

Are You Creating the Correct Content?

Are You Creating the Correct Content? Digital marketing is all about content. Any marketing company worth its name knows this to be the case. Marketing Directors the world over give themselves grey hair on a daily basis trying to figure out what content they are going...

Competitive Gap Analysis: How-to Guide

Competitive Gap Analysis: How-to Guide Content marketing, how to out create the content of your competitors. It is the new game that all businesses with a pulse are trying to accomplish. I was meeting with a client just last month. This client was in the home roofing...

Google My Business: How-To Guide

Google My Business: How-To Guide Google My Business (GMB for short) is a platform that most businesses think of only for Local Search Engine Optimization. While GMB is extremely important for Local SEO, it has so many other attributes that are necessary for a business...

YouTube Ads: How-To Guide

YouTube Ads: How-To Guide YouTube Advertising is an untapped market for small businesses. Only 9% of small businesses use YouTube advertising, unlike all other outlets (Google, Facebook, Instagram, Twitter, etc). Video is taking the digital world by storm. 83% of...

Important Basics of Social Media: Twitter

Important Basics of Social Media: Twitter Can Twitter be used by Local and Small businesses to gain new opportunities and bring in new business? Let’s discuss this. Of the 5 major social media platforms businesses can use…Twitter is the smallest. There are...